2 Responses

  1. Larry Miller
    Larry Miller September 19, 2016 at 2:12 PM | | Reply

    I came across some correspondence from sales@thumbtech.net, from January. I reread it and the “Could Lean Ads…” article. I am stopped at the gate. This is a question not a challenge: What is a “lean” ad? Can you point me at an example? — For your interest if I am in a browser and a big ad suddenly pops up, I do not permit myself to be influenced buy it. I look for the [X]. If I am streaming news on the Internet and the ad invades me with noise and voices, I kill it instantly. Pop-ups are bad enough, noise is intolerable. But as an advertising designer who believes in the concept of “creativity,” I think there must be a better way to do some unplanned selling on the Internet within a browser.. But till then, show me a lean ad, one I can actually look at and not read about. Thanks. No rush on this.

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