Blog

Why householding is the best solution to cookieless… for now

Why householding is the best solution to cookieless… for now

2024-03-19

We are all on a path to moving away from third-party cookies in all browsers. Most providers in the ad tech industry have spent the past few years trying to figure out how to evolve their businesses to the new reality.

Technical debt management

Technical debt management

2024-04-10

When we develop software, we always try to create a clean technical solution with well-designed architecture and high quality on all application layers.

Approach and challenges in implementing householding ad tech solutions in the real world

Approach and challenges in implementing householding ad tech solutions in the real world

2024-03-27

We dive into the technical intricacies of implementing a householding solution in a specific real-world scenario and the challenges we encountered in getting an implementation that performs well.

Challenges and Strategies in Implementing Householding

Challenges and Strategies in Implementing Householding

2024-03-27

In our experience, householding emerges as the most intriguing solution amidst the current cookieless landscape.

Can Aerospike’s graph database solution more optimally solve for identity resolution?

Can Aerospike’s graph database solution more optimally solve for identity resolution?

2024-02-15

We recently had the opportunity to discuss Aerospike Graph, Aerospike’s graph database solution, with their engineers.

Experimenting with Generative AI

Experimenting with Generative AI

2023-12-18

Lineate's experimentation with Generative AI and AWS Textract, combined with Anthropic's Claude plugin, successfully adapted to a healthcare use case.

Rosen Platform serverless implementation

Rosen Platform serverless implementation

2023-12-18

We recently migrated a legacy Python content management application to pure AWS lambda functions - significantly reducing costs.