It was so great to meet you all and we’re so happy that you came by our booth! For all of us that attended this year’s Ad:Tech New York conference, we can probably all agree that the ability to effectively harness data is key to creating consumer value!
We talked with all of you who came by our booth during the conference, and the takeaway was that this is both an opportunity and challenge. With the overwhelming amount of data from consumers, it is important to have to solutions that can analysis and determine actionable insight. The future of marketing will involve delivering content tailored not only to the right customers, but also to where they are located, and at a time when they are most likely to see it. Read more